[Read download] The Patron Way: From Fantasy to Fortune - Lessons on Taking Any Business From Idea to Iconic Brand (Business Books)
♛ Ilana Edelstein ♛
| #473345 in Books | McGraw-Hill | 2013-05-14 | Original language:English | PDF # 1 | 9.20 x1.00 x6.50l,2.55 | File Name: 0071817646 | 256 pages |
||1 of 1 people found the following review helpful.| I couldn't put it down!|By Dewayne Adamson|I stumbled up this book while searching my Kindle for something new to read one night last week. Being a huge Tequila fan and self proclaimed expert :), I decided to give it a try. This book falls in between a Biography, a Thriller and a Lesson on some of the pitfalls and triumphs of starting a business from scratch. Ilana Edelstein c|.com |
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The Patrón Way Photos
Martin and I Chilling: Martin and Ilana Edelstein chilling at home on the Marina Peninsula Beach.| View larger
The never-before-told story of Patrón Tequila--the brand that revolutionized an industry
How a billion-dollar business ascended from a forgotten dusty agave field in central Mexico
The Patrón Way details the unorthodox building of the brand, the extraordinary creativity and marketing ingenuity of Patrón's cofounder, Martin Crowley, and his life partner, Ilana Edelstein, and the way Patrón single-handedl...
[PDF.ty74] The Patron Way: From Fantasy to Fortune - Lessons on Taking Any Business From Idea to Iconic Brand (Business Books) Rating: 4.86 (783 Votes)
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You easily download any file type for your device.The Patron Way: From Fantasy to Fortune - Lessons on Taking Any Business From Idea to Iconic Brand (Business Books) | Ilana Edelstein. A good, fresh read, highly recommended.
